Potocco

Potocco: The Power of Family

From its humble origins as a workshop crafting handmade wooden chairs, Potocco has grown into a global brand spanning 44,000 square meters of workshops. By blending traditional woodworking techniques with modern technology, they honor Italian traditions while staying at the forefront of innovation. Led by Antonino Potocco, with the support of his daughters Alice and Marianna, the family-owned company has expanded worldwide, with distributors and divisions in the USA and Asia-Pacific. At Potocco, quality is paramount. From handwoven cane to nautical ropes and ribbons, their furniture embodies Italian excellence. Every piece is proudly made in Manzano, Italy, ensuring the "Made in Italy" stamp of quality. Potocco's in&out collections, crafted in collaboration with renowned designers, reflect the brand's distinctive style. Through partnerships with names like Bernhardt & Vella, Hannes Wettstein's Studio, and more, they continuously redefine living spaces with comfort and sophistication.

The Success in Craftsmanship and People

Potocco's success lies in its people. With a century-long dedication to human capital, the brand cherishes the individuals who make it thrive. From artisans preserving tradition to external collaborators, each person contributes to brand achievements. Craftsmanship defines Potocco. Despite technological advancements, they maintain in-house production, hand-weaving, and working with various materials. Tradition meets innovation, guaranteeing exceptional quality and tailored customization. Adaptability is Potocco's strength. They offer customized solutions for diverse projects, from residential to corporate. With professionalism and innovation, they meet clients' specific requirements, providing comprehensive support from concept to completion. Potocco's influence extends globally. Brand expertise in project furnishing caters to various sectors, including hospitality and retail. With a century of experience, Potocco deliver highly customized solutions, adhering to market standards.

Loved by All: Potocco's Hit Products

Potocco's renowned craftsmanship is evident in their hit products that have captured the hearts of many. For example, an elegant easy chair with a solid Canaletto walnut frame and a hand-woven seat in mid-brown 'Gassa' rope – "Scheggia", showcases the company's artisan mastery with its continuous line design, guided by the wood's natural veins. Or the "Sen" collection which features wood and glass sideboards with sliding doors, exudes an ethereal charm. Inspired by traditional Japanese doors, the ash frame and sliding glass doors with ash grilles create a delicate yet functional storage solution. "Velis" offers a versatile seating collection, from swivel fabric easy chairs to upholstered leather chairs with armrests. Combining comfort and style, these chairs feature high backrests and fire-retardant polyurethane foam cushioning, while the ash wood or Canaletto walnut frames add richness to the design. The "Lyz" collection showcases Potocco's expertise in working with wood and upholstery as well. All these products are a testament to Potocco's commitment to quality craftsmanship and innovative design.